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Recruiting reporting: cost per application: Clicks are the platforms' currency.
Yours is applications.

Many recruiting reports start with reach and clicks, the numbers platforms bill by. What matters to you is something else: How many people applied, and what did each application cost?

HiCandidate™ · Dashboard
HiCandidate™ recruiting dashboard with demo data: metrics from impressions to cost per application, filters by platform, ad type, location and period

Dashboard with demo data

HiCandidate™ · Performance trend
Trend in the recruiting dashboard with demo data: clicks and application starts over 14 days, metrics freely combinable

Combine any two metrics, demo data

Funnel

Every step counted,
through to the application.

Impressions, clicks, application starts and applications are listed one under the other, for every campaign and every channel. Application starts and submitted applications are counted separately, so you can see where interested candidates drop off.

HiCandidate™ · Performance by platform
Recruiting reporting by platform with demo data: applications, cost per application, application starts, cost per application start and budget per platform

Cost per platform through to the application, demo data

Cost

A cheap click is worthless
if nobody submits the form.

Next to the funnel you see the costs that really matter: from cost per click to cost per application, for every channel and every campaign. So you know which channel brings applications and which one only brings reach.

  • Cost per channel and campaign, from click to application.
  • Filters by job, location or channel.
  • Data updated several times a day, as a rule.
// Example, simplified
{
  "job": "Nurse (m/f/d)",
  "location": "Stuttgart",
  "status": "active",
  "channels": ["meta", "google", "programmatic"],
  "performance": {
    "impressions": 48210,
    "clicks": 1132,
    "application_starts": 141,
    "applications": 57
  }
}

REST API with token authentication

Export & API

The report is ready
before anyone asks for it.

Export reports as CSV or PDF, for example for internal analysis or client reports. Or send the data straight into your own BI via API.

No report pieced together
on a Friday afternoon.

Frequently asked questions

Questions about Dashboard & Reporting.

Which metrics does the HiCandidate™ dashboard show?

Impressions, clicks, application starts and applications, plus costs from cost per click to cost per application, for every channel and every campaign. Filter by job, location or channel.

Why are application starts counted separately?

Because counting application starts and submitted applications separately shows where interested candidates drop off. So you can see whether a channel brings applications or only reach.

Can I export recruiting reports?

Yes, as CSV or PDF, for example for internal analysis or client reports. Via API, the data flows straight into your own BI.

How current is the data?

Performance data is usually updated several times a day.

All questions about HiCandidate™

Reporting

The system optimizes.
You see why.

In the demo, we show you the dashboard with example data.

Book a demo →